Eggmazing Update | Shark Tank Season 9
When Curtis McGill and Scott Houdashell walked onto the Shark Tank stage in Season 9, they introduced a game-changing way to decorate Easter eggs—the Eggmazing Egg Decorator.
Their innovative product eliminated the traditional mess of dyes and vinegar, offering a fun, clean, and engaging alternative for families.
Pitch Highlights:
- Entrepreneurs: Curtis McGill & Scott Houdashell
- Business: Mess-free egg decorating kit
- Ask: $350,000 for 7% equity
- Deal: $350,000 for 10% equity + $2.00 royalty
- Shark: Lori Greiner
The duo demonstrated their product in action, showing how a spinning egg could be decorated with markers for vibrant, unique designs.
The Sharks were impressed with the simplicity and effectiveness of the product, but concerns arose over seasonality.
Sharks’ Responses & Offers
| Shark | Offer | Outcome |
| Lori Greiner | $350,000 for 10% + $2 royalty | Accepted |
| Barbara Corcoran | $350,000 for 15% equity | Declined |
| Kevin O’Leary | $300,000 loan at 7% + $50,000 cash for 20% equity | Declined |
| Mark Cuban | No Offer | — |
| Robert Herjavec | No Offer | — |
Lori’s offer stood out because of her retail experience and royalty model, which helped the entrepreneurs keep ownership while securing the funding they needed.
Eggmazing Update: Where Are They Now?
Since appearing on Shark Tank, Eggmazing has skyrocketed in success.
From impressive sales growth to major retail deals, the company has proven that a seasonal product can still be lucrative.
Sales & Revenue Growth
| Year | Revenue |
| 2017 (Pre-Shark Tank) | $150,000 |
| 2018 (Post-Shark Tank) | $12 million |
| 2023 | $5 million annually |
After their Shark Tank appearance, sales exploded, with $12 million in revenue within one year.
The product’s strong demand ensured steady growth, even as a seasonal item.
Retail Expansion & Distribution Deals
| Retail Partner | Availability |
| Walmart | In-store & online |
| Target | In-store & online |
| Amazon | Online |
The company secured deals with major retailers like Walmart, Target, and Amazon, significantly expanding its reach and accessibility.
New Product Launches & Brand Expansion
The success of the Eggmazing Egg Decorator allowed Curtis and Scott to expand their product line under their new brand, Hey Buddy Hey Pal.
This rebranding reflects their broader focus beyond Easter-themed products.
New Product Releases:
- The Tremendous Ornament Decorator – A Christmas-themed version for decorating ornaments
- Halloween Eggmazing Kit – A spooky twist on the original design
- Dinosaur Egg Kit – Includes a surprise dinosaur inside each egg
- Partnership with Make-A-Wish – Donated $50,000 to charity
Why Eggmazing Succeeded Post-Shark Tank
Several key factors contributed to Eggmazing’s continued success:
- Strong Product-Market Fit – Solved a common problem with a fun and effective solution.
- Retail Distribution – Secured deals with major retailers, ensuring product visibility.
- Smart Seasonal Strategy – Expanded beyond Easter to other holidays like Christmas and Halloween.
- Lori Greiner’s Mentorship – Her retail expertise helped scale the business efficiently.
Final Thoughts: The Future of Eggmazing
From a simple DIY prototype to a multi-million-dollar brand, Eggmazing’s journey is an inspiring example of how creativity, persistence, and strategic partnerships can lead to success.
Their continued innovation in seasonal decorating kits shows they have no plans of slowing down.
If you want to bring some Eggmazing fun to your family, you can purchase their products online via Amazon, Walmart, and Target.
What do you think of Eggmazing’s journey? Let us know in the comments! 🚀🎨🐣
