Rule Breaker Snacks Update | Shark Tank Season 12
Many snacks taste good but are unhealthy. Because of that, Nancy Kalish made a cookie with chickpeas that you can eat without guilt.
Will she get a deal on Shark Tank Season 12? Check out the Rule Breaker Snacks update to know more.
No time to read everything? Here’s a summary of what happened to Rule Breaker Snacks after Shark Tank.
Rule Breaker Snacks joined Shark Tank Season 12 but did not get a deal. For an update, the company is still running and has a net worth of about $3.5 million.
Even without a deal, being on the show helped the company land an agreement with the world’s biggest baked goods company.
| Investor | Decision |
| Mark Cuban | They did not put money into the company while making the deal. |
| Barbara Corcoran | They refused the deal and walked away. |
| Daymond John | I turned it down and did not invest. |
| Kevin O’Leary | They rejected the offer and stepped back. |
| Lori Greiner | They said no and did not make a deal. |
Rule Breaker Snacks Shark Tank Update
- Entrepreneur: Nancy Kalish
- Business: Healthy snacks made from chickpeas
- Offer: $400,000 for 10% equity
- Outcome: No deal
- Sharks: None invested
Rule Breaker Snacks offers a healthy cookie for people who love sweets.
Nancy uses chickpeas as the main ingredient, making flavors like deep chocolate brownie, p’nutter chocolate chip, and chocolate chunk blondies.
These cookies are non-GMO and fit nicely into a diet. They are entirely gluten-free and do not contain tree nuts, dairy, or eggs.
Nancy Kalish tells the sharks that she worked as a health journalist. She spent years interviewing many health experts.
She later left journalism and used her knowledge to start Rule Breaker Snacks.
To make non-GMO and guilt-free cookies, brownies, and blondies, Nancy took on more than $2 million in debt.
During the Shark Tank pitch for Rule Breaker Snacks, the company had earned $1.3 million, with $500,000 made in the past year.
Nancy also said she invested $1.7 million of her own money into the business.
Even with good sales, she stated the company would not profit until reaching $1.7 million.
Nancy said she placed her cookies in retail stores and sold 70,000 units at Walmart over the past year.
Each cookie sells for $1.99 to $2.99, and she supplies it to grocery stores for $1.05.
Making one cookie costs $0.53. Mark noted that she must sell a large number to make a profit.
Daymond John said he didn’t like the taste and decided not to invest.
Lori Greiner liked the cookie but believed she wouldn’t recover her investment, so she backed out.
Mark Cuban thought the company had too much debt and decided not to invest.
Barbara Corcoran and Kevin O’Leary felt it wasn’t the right investment for them and backed out.
Since no sharks made an offer, Nancy Kalish and Rule Breaker Snacks left without a deal.
What happened afterward? Here’s an update on Rule Breaker Snacks.
The company is still running and has an estimated net worth of $3.5 million.
Our research on Rule Breaker Snacks shows that Nancy secured a deal with Grupo Bimbo on Shark Tank. Grupo Bimbo is the world’s biggest baked goods company.
Right now, different cookie flavors are available on Amazon. Options include birthday cake, deep chocolate brownie, p’nutter chocolate chip, and more.
